Increase in online dating statistics and facts
Most people meet their significant others through their social circles or work/school functions. In the search for a potential date, more and more people are switching to less traditional methods. With the rise and rise of apps like Tinder (and the various copycat models) who could blame them.
Browsing profiles isn’t nearly as time-consuming (or daunting) as mixing with people in a social context.
While some of the originals have adapted and still hold their own, a new wave of mobile-first platforms have joined the fray led by tinder.
In just a couple of years since launch, tinder’s simple UX and social/geo matching ability have made it a quick leader in the mobile dating space.
Before you throw caution to the wind and empty your wallet into the pockets of an online app with the reckless abandon of a love-struck teenager, there are a few things you should know. A study of over 1,000 online daters in the US and UK conducted by global research agency Opinion Matters founds some very interesting statistics.
A total of 53% of US participants admitted to having lied in their online dating profile.